- Professional growers of fruits and vegetables
- Professional growers of flowers & plants
- Traders, importers and exporters of fruits & vegetables
- Traders, importers and exporters of flowers & plants
- Farmers / Farm Contractors
- Producers / Processors (Agro) Food Industry
- Propagators
- Investors
- Florists
- Landscape designers
- Wholesalers
- Distributors / Dealers
- Retailers
- Professors / Scientists / Researchers / Agronomists
- Engineers & Technicians
- Consultants
- Agro Industry Corporations
- Trade Ambassadors
- Associations / Institutions
- Government Representatives
- Press and Media
- Transports
- Logistics
- Students